Putting the “fine” in fine print.
JO-EL Therapeutics Inc. is a pharmaceutical company built on one brave idea: Your health — you problem!
Our mission
At JO-EL Therapeutics Inc., we create treatments for real-world annoyances like vague discomfort, insurance portal fatigue, and reading a symptom list at 2 a.m.
Our mission is simple: make the product sound reassuring, make the disclaimer sound busy, and make the customer ask whether the coupon card is supposed to have this many asterisks.
The Numbers
- Concerns Raised
- $100M
- Asterisks Printed
- 15K
- Symptoms Rebranded
- 0.9M
- Problems Redirected
- 150M
Meet the team
Founded by an all-star team.
JO-EL Therapeutics Inc. is led by operators, scientists, and one person who once read half of a pharmacy receipt.
JO-EL Therapeutics Inc. was formed around a simple operating principle: if a symptom has a name, it can probably have a brand campaign. Our team works across naming, packaging, warnings, and plausible hand gestures.
Today, our portfolio includes Acceptitol, SideQuest XR, Copaycalm, Placebex Plus, and Symptomaybe, each engineered for a different flavor of modern concern.
The team
Michael Foster
Chief Disclaimer Officer
Dries Vincent
VP, Brandable Symptoms
Celeste Vandermark
Director, Waiting Room Energy
Courtney Henry
Senior Asterisk Counsel
Marcus Eldridge
Director of Product Vibes
Whitney Francis
Medical-Sounding Communications
Leonard Krasner
Capsule Mood Coordinator
Nolan Sheffield
Principal Placebologist
Emily Selman
VP, Side Effects Narration
Investors
Backed by people who liked the logo.
We are supported by investors with deep experience in nodding during pitch decks and asking if the market is “wellness-adjacent.”
Venture Capital
Remington Schwartz specializes in companies with confident names, embossed packaging, and business models that become clearer after the third slide.
Deccel backs healthcare-adjacent concepts where the science is theoretical, the slogan is unforgettable, and the merchandise is already in production.
Individual investors
Kristin Watson
TechNexus Ventures
Emma Dorsey
Innovate Capital Partners
Alicia Bell
FutureWave Investments
Jenny Wilson
SynergyTech Equity
Anna Roberts
NextGen Horizons
Benjamin Russel
Pioneer Digital Ventures
Careers
Join our fully remote team.
We work together from all over the world, mainly from locations without extradition agreements.
Open positions
| Title | Location | Read more |
|---|---|---|
Engineering | ||
| iOS Developer | Remote | View listing |
| Backend Engineer | Remote | View listing |
| Product Engineer | Remote | View listing |
Design | ||
| Principal Designer | Remote | View listing |
| Designer | Remote | View listing |
| Senior Designer | Remote | View listing |
Their label copy made me anxious in a way that felt premium.
Veronica Winton
CSO, Planeteria