Saturday, April 18, 2026

How to read a warning label without making eye contact

Emily Selman
Team collaborating in an office

Warning labels are where pharmaceutical poetry goes to become legally defensible. The trick is to move slowly, breathe normally, and remember that punctuation is doing a lot of work.

At JO-EL Therapeutics Inc., we believe every product deserves a warning label that raises more questions than it answers. Your health — you problem!